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2406.16728
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CausalMMM: Learning Causal Structure for Marketing Mix Modeling
24 June 2024
Chang Gong
Di Yao
Lei Zhang
Sheng Chen
Wenbin Li
Yueyang Su
Jingping Bi
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Papers citing
"CausalMMM: Learning Causal Structure for Marketing Mix Modeling"
8 / 8 papers shown
Title
LOCAL: Learning with Orientation Matrix to Infer Causal Structure from Time Series Data
Yue Cheng
Jiajun Zhang
Weiwei Xing
Xiaoyu Guo
Yue Cheng
Witold Pedrycz
CML
82
0
0
25 Oct 2024
Granger Causality: A Review and Recent Advances
Ali Shojaie
E. Fox
CML
AI4TS
63
269
0
05 May 2021
D'ya like DAGs? A Survey on Structure Learning and Causal Discovery
M. Vowels
Necati Cihan Camgöz
Richard Bowden
CML
107
300
0
03 Mar 2021
Causal Inference for Time series Analysis: Problems, Methods and Evaluation
Raha Moraffah
Paras Sheth
Mansooreh Karami
Anchit Bhattacharya
Qianru Wang
Anique Tahir
A. Raglin
Huan Liu
CML
AI4TS
91
107
0
11 Feb 2021
Inductive Granger Causal Modeling for Multivariate Time Series
Yunfei Chu
Xiaowei Wang
Jianxin Ma
Kunyang Jia
Jingren Zhou
Hongxia Yang
CML
AI4TS
33
11
0
10 Feb 2021
Hierarchical Marketing Mix Models with Sign Constraints
Hao Chen
M. Zhang
Lanshan Han
Alvin Lim
39
10
0
28 Aug 2020
High-recall causal discovery for autocorrelated time series with latent confounders
Andreas Gerhardus
J. Runge
CML
AI4TS
48
102
0
03 Jul 2020
Economy Statistical Recurrent Units For Inferring Nonlinear Granger Causality
Saurabh Khanna
Vincent Y. F. Tan
AI4TS
45
72
0
22 Nov 2019
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