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Enhancing Taobao Display Advertising with Multimodal Representations:
  Challenges, Approaches and Insights

Enhancing Taobao Display Advertising with Multimodal Representations: Challenges, Approaches and Insights

28 July 2024
Xiang-Rong Sheng
Feifan Yang
Litong Gong
Biao Wang
Zhangming Chan
Yujing Zhang
Yueyao Cheng
Yong-Nan Zhu
Tiezheng Ge
Ziru Xu
Yuning Jiang
Jian Xu
Bo Zheng
ArXivPDFHTML

Papers citing "Enhancing Taobao Display Advertising with Multimodal Representations: Challenges, Approaches and Insights"

12 / 12 papers shown
Title
Better Generalization with Semantic IDs: A Case Study in Ranking for
  Recommendations
Better Generalization with Semantic IDs: A Case Study in Ranking for Recommendations
Anima Singh
Trung Vu
Nikhil Mehta
Raghunandan H. Keshavan
M. Sathiamoorthy
...
Lukasz Heldt
Li Wei
Devansh Tandon
Ed H. Chi
Xinyang Yi
44
21
0
13 Jun 2023
Capturing Conversion Rate Fluctuation during Sales Promotions: A Novel
  Historical Data Reuse Approach
Capturing Conversion Rate Fluctuation during Sales Promotions: A Novel Historical Data Reuse Approach
Zhangming Chan
Yu Zhang
Shuguang Han
Yong Bai
Xiang-Rong Sheng
...
Jiacen Hu
Baolin Liu
Yuning Jiang
Jian Xu
Bo Zheng
40
10
0
22 May 2023
Towards Understanding the Overfitting Phenomenon of Deep Click-Through
  Rate Prediction Models
Towards Understanding the Overfitting Phenomenon of Deep Click-Through Rate Prediction Models
Zhaorui Zhang
Xiang-Rong Sheng
Yujing Zhang
Biye Jiang
Shuguang Han
Hongbo Deng
Bo Zheng
CML
66
38
0
04 Sep 2022
End-to-End Image-Based Fashion Recommendation
End-to-End Image-Based Fashion Recommendation
Shereen Elsayed
L. Brinkmeyer
Lars Schmidt-Thieme
43
13
0
05 May 2022
PICASSO: Unleashing the Potential of GPU-centric Training for
  Wide-and-deep Recommender Systems
PICASSO: Unleashing the Potential of GPU-centric Training for Wide-and-deep Recommender Systems
Yuanxing Zhang
Langshi Chen
Siran Yang
Man Yuan
Hui-juan Yi
...
Yong Li
Dingyang Zhang
Wei Lin
Lin Qu
Bo Zheng
57
32
0
11 Apr 2022
Learning Transferable Visual Models From Natural Language Supervision
Learning Transferable Visual Models From Natural Language Supervision
Alec Radford
Jong Wook Kim
Chris Hallacy
Aditya A. Ramesh
Gabriel Goh
...
Amanda Askell
Pamela Mishkin
Jack Clark
Gretchen Krueger
Ilya Sutskever
CLIP
VLM
810
29,167
0
26 Feb 2021
One Model to Serve All: Star Topology Adaptive Recommender for
  Multi-Domain CTR Prediction
One Model to Serve All: Star Topology Adaptive Recommender for Multi-Domain CTR Prediction
Xiang-Rong Sheng
Liqin Zhao
Guorui Zhou
Xinyao Ding
Binding Dai
...
Siran Yang
Jingshan Lv
Chi Zhang
Hongbo Deng
Xiaoqiang Zhu
LRM
42
185
0
27 Jan 2021
COLD: Towards the Next Generation of Pre-Ranking System
COLD: Towards the Next Generation of Pre-Ranking System
Zhe Wang
Liqin Zhao
Biye Jiang
Guorui Zhou
Xiaoqiang Zhu
Kun Gai
40
56
0
31 Jul 2020
Momentum Contrast for Unsupervised Visual Representation Learning
Momentum Contrast for Unsupervised Visual Representation Learning
Kaiming He
Haoqi Fan
Yuxin Wu
Saining Xie
Ross B. Girshick
SSL
163
12,050
0
13 Nov 2019
Deep Interest Evolution Network for Click-Through Rate Prediction
Deep Interest Evolution Network for Click-Through Rate Prediction
Guorui Zhou
Na Mou
Ying Fan
Qi Pi
Weijie Bian
Chang Zhou
Xiaoqiang Zhu
Kun Gai
67
1,061
0
11 Sep 2018
Learning Tree-based Deep Model for Recommender Systems
Learning Tree-based Deep Model for Recommender Systems
Ziru Xu
Xiang Li
Pengye Zhang
Guozheng Li
Jie He
Han Li
Kun Gai
80
291
0
08 Jan 2018
FaceNet: A Unified Embedding for Face Recognition and Clustering
FaceNet: A Unified Embedding for Face Recognition and Clustering
Florian Schroff
Dmitry Kalenichenko
James Philbin
3DH
332
13,123
0
12 Mar 2015
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