BERT4CTR: An Efficient Framework to Combine Pre-trained Language Model
with Non-textual Features for CTR Prediction

BERT4CTR: An Efficient Framework to Combine Pre-trained Language Model with Non-textual Features for CTR Prediction

17 August 2023

Kave Salamatian

Papers citing "BERT4CTR: An Efficient Framework to Combine Pre-trained Language Model with Non-textual Features for CTR Prediction"

9 / 9 papers shown

Title
Field Matters: A lightweight LLM-enhanced Method for CTR Prediction Yu Cui Feng Liu Jiawei Chen Xingyu Lou Changwang Zhang Jun Wang Yuegang Sun Xiaohu Yang Can Wang 12 0 0 20 May 2025
PRECTR: A Synergistic Framework for Integrating Personalized Search Relevance Matching and CTR Prediction Rong Chen Shuzhi Cao Ailong He Shuguang Han Jufeng Chen 59 0 0 24 Mar 2025
The Efficiency vs. Accuracy Trade-off: Optimizing RAG-Enhanced LLM Recommender Systems Using Multi-Head Early Exit Huixue Zhou Hengrui Gu Xi Liu Kaixiong Zhou Mingfu Liang ... Wen-Yen Chen Yiping Han Bo Long Rui Zhang Tianlong Chen 3DV 51 1 0 04 Jan 2025
Balancing Efficiency and Effectiveness: An LLM-Infused Approach for Optimized CTR Prediction Guoxiao Zhang Yi Wei Yadong Zhang Huajian Feng Qiang Liu 78 0 0 09 Dec 2024
FedUD: Exploiting Unaligned Data for Cross-Platform Federated Click-Through Rate Prediction Wentao Ouyang Rui Dong Ri Tao Xiangzheng Liu FedML 28 2 0 26 Jul 2024
Multi-Epoch learning with Data Augmentation for Deep Click-Through Rate Prediction Zhongxiang Fan Zhaocheng Liu Jian Liang Dongying Kong Han Li Peng Jiang Shuang Li Kun Gai 55 0 0 27 Jun 2024
Impression-Aware Recommender Systems F. B. P. Maurera Maurizio Ferrari Dacrema P. Castells Paolo Cremonesi AI4TS 40 2 0 15 Aug 2023
How Can Recommender Systems Benefit from Large Language Models: A Survey Jianghao Lin Xinyi Dai Yunjia Xi Weiwen Liu Bo Chen ... Chenxu Zhu Huifeng Guo Yong Yu Ruiming Tang Weinan Zhang LRM 30 197 0 09 Jun 2023
BERT2DNN: BERT Distillation with Massive Unlabeled Data for Online E-Commerce Search Yunjiang Jiang Yue Shang Ziyang Liu Hongwei Shen Yun Xiao Wei Xiong Sulong Xu Weipeng P. Yan Di Jin 29 17 0 20 Oct 2020