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Towards Generalizeable Semantic Product Search by Text Similarity Pre-training on Search Click Logs

11 April 2022
Zheng-Wang Liu
Wei Zhang
Yan Chen
Weiyi Sun
Tianchuan Du
Benjamin Schroeder
ArXiv (abs)PDFHTML
Abstract

Recently, semantic search has been successfully applied to e-commerce product search and the learned semantic space(s) for query and product encoding are expected to generalize to unseen queries or products. Yet, whether generalization can conveniently emerge has not been thoroughly studied in the domain thus far. In this paper, we examine several general-domain and domain-specific pre-trained Roberta variants and discover that general-domain fine-tuning does not help generalization, which aligns with the discovery of prior art. Proper domain-specific fine-tuning with clickstream data can lead to better model generalization, based on a bucketed analysis of a publicly available manual annotated query-product pair data.

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