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A Unified Framework for Marketing Budget Allocation

4 February 2019

Papers citing "A Unified Framework for Marketing Budget Allocation"

3 / 3 papers shown

Title
Enhancing Monotonic Modeling with Spatio-Temporal Adaptive Awareness in Diverse Marketing Bin Li Jiayan Pei Feiyang Xiao Yifan Zhao Zhixing Zhang Diwei Liu Hengxu He Jia Jia 62 0 0 20 Jun 2024
Free Lunch! Retrospective Uplift Modeling for Dynamic Promotions Recommendation within ROI Constraints Dmitri Goldenberg Javier Albert Lucas Bernardi PabloA . Estevez 41 32 0 14 Aug 2020
Deep Sequence Learning with Auxiliary Information for Traffic Prediction Binbing Liao Jingqing Zhang Chao Wu Douglas McIlwraith Tong Chen Shengwen Yang Yike Guo Leilei Gan 81 210 0 13 Jun 2018