Bidding Machine: Learning to Bid for Directly Optimizing Profits in
Display Advertising

Bidding Machine: Learning to Bid for Directly Optimizing Profits in Display Advertising

1 March 2018

Yong Yu

Papers citing "Bidding Machine: Learning to Bid for Directly Optimizing Profits in Display Advertising"

11 / 11 papers shown

Title
Auto-bidding in real-time auctions via Oracle Imitation Learning (OIL) Alberto Silvio Chiappa Briti Gangopadhyay Zhao Wang Shingo Takamatsu 69 1 0 16 Dec 2024
HiBid: A Cross-Channel Constrained Bidding System with Budget Allocation by Hierarchical Offline Deep Reinforcement Learning Hao Wang Bo Tang Chi Harold Liu Shangqin Mao Jiahong Zhou Zipeng Dai Yaqi Sun Qianlong Xie Xingxing Wang Dong Wang OffRL 41 3 0 29 Dec 2023
Utility-Maximizing Bidding Strategy for Data Consumers in Auction-based Federated Learning Xiaoli Tang Han Yu FedML 38 17 0 11 May 2023
Towards a User Privacy-Aware Mobile Gaming App Installation Prediction Model Ido Zehori Nevo Itzhak Yuval Shahar Mia Dor Schiller 18 0 0 07 Feb 2023
Safe and Adaptive Decision-Making for Optimization of Safety-Critical Systems: The ARTEO Algorithm Buse Sibel Korkmaz Marta Zagórowska Mehmet Mercangöz 30 2 0 10 Nov 2022
Functional Optimization Reinforcement Learning for Real-Time Bidding Yining Lu Chang-Tien Lu Naina Bandyopadhyay M. Kumar Gaurav Gupta 21 1 0 25 Jun 2022
Ad Creative Discontinuation Prediction with Multi-Modal Multi-Task Neural Survival Networks Shunsuke Kitada Hitoshi Iyatomi Yoshifumi Seki 41 1 0 02 Apr 2022
Dynamic Knapsack Optimization Towards Efficient Multi-Channel Sequential Advertising Xiaotian Hao Zhaoqing Peng Yi Ma Guanlong Wang Junqi Jin ... Zhenzhe Zheng Chuan Yu Han Li Jian Xu Kun Gai 15 26 0 29 Jun 2020
Online Joint Bid/Daily Budget Optimization of Internet Advertising Campaigns Alessandro Nuara F. Trovò N. Gatti Marcello Restelli 26 29 0 03 Mar 2020
Deep Landscape Forecasting for Real-time Bidding Advertising Kan Ren Jiarui Qin Lei Zheng Zhengyu Yang Weinan Zhang Yong Yu OOD 30 37 0 07 May 2019
Deep Recurrent Survival Analysis Kan Ren Jiarui Qin Lei Zheng Zhengyu Yang Weinan Zhang Lin Qiu Yong Yu 30 130 0 07 Sep 2018