Existing neural methods have shown great potentials towards generating informative text from structured tabular data as well as maintaining high content fidelity. However, few of them shed light on generating personalized expressions, which often requires well-aligned persona-table-text datasets that are difficult to obtain. To overcome these obstacles, we explore personalized table-to-text generation under a zero-shot setting, by assuming no well-aligned persona-table-text triples are required during training. To this end, we firstly collect a set of unpaired persona information and then propose a semi-supervised approach with contrastive persona distillation (S2P-CPD) to generate personalized context. Specifically, tabular data and persona information are firstly represented as latent variables separately. Then, we devise a latent space fusion technique to distill persona information into the table representation. Besides, a contrastive-based discriminator is employed to guarantee the style consistency between the generated context and its corresponding persona. Experimental results on two benchmarks demonstrate S2P-CPD's ability on keeping both content fidelity and personalized expressions.
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